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Product and forms

Ok Forms

Ok Forms brings form creation, responses, analytics, and data delivery into an editorial and technical foundation designed to scale.

Abstract interface for a form platform with panels, metrics, and response flows.

Year

2026

Duration

Iterative

Budget range

Custom system

Service

Internal product

Case notes

What had to be solved and how it was shaped.

Challenge

The challenge was turning forms into a manageable system: multi-tenant, CMS-editable, with traceable responses and possible campaign or automation connections.

Solution

I built a Payload foundation with dedicated collections for forms and responses, analytics dashboards, deliveries, drafts, gamification, and SFMC sync.

Outcome

An internal product closer to SaaS than a website: editable forms, clear administration, and data ready for activation.

Results

  • Forms manageable from Payload CMS
  • Structured responses, deliveries, and analytics events
  • Foundation prepared for Marketing Cloud activation

Scope

Payload architectureForm builderAnalyticsSFMC integration

Technology

A stack chosen for the job, not for decoration.

Payload CMS 3Next.jsPostgreSQLReactForm BuilderMulti-tenantSalesforce Marketing Cloud

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